The Lovely Lamija

We’re taking our readers on a cross-country continent fashion trip this week. There are a lot of designers whose respective winter collections haven’t sought our praise on this blog and we must make mention before the frenzy that becomes Australian Fashion Week. While it’s still over a month away you know that proverbial about time and flying. First destination: Stockholm, and a fresh name, and aesthetic, for you to remember. Lamija Suljevic.

When you consider this collection it’s important to ignore the practical, understated and contemporary cool we’ve come to expect from the Swedes because Lamija’s way of designing is something completely singular in vision. Sure, the silhouettes have their referential moments but it’s intentional. It’s beautifully crafted and despite the subtle nod to nostalgia (though the style of photography naturally adds weight to this), a very au courant way of dressing. One that is entirely ignorant of trend and totally devoted to a reflection that is a little personal, partly philosophical. There is a real power that comes from designing from heart than from commerce. And Lamija’s heart lies in her heritage. Ties to traditional Slavic style and ethnic traditions, like braiding and embroidery, are mixed with modern flair. Her work caught the attention of Diane Pernet and courtesy of Markt, a fashion-centric installation held earlier this month during New York’s Scope (of which Diane was chief curator), the collection has been granted a wider audience. And rightfully so. It’s a folkloric fantasy of floating volume and vibrancy, where each garment is hand-lovingly made one piece at a time.

Lamija Suljevic AW 2010/11

Lamija Suljevic AW 2010/11

Lamija Suljevic AW 2010/11

Lamija Suljevic AW 2010/11

Lamija Suljevic AW 2010/11

Lamija Suljevic AW 2010/11

Lamija Suljevic AW 2010/11

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